from Fundraising Success Magazine:
Many nonprofit professionals today are nervous. The economy, while showing hopeful signs such as slightly lower oil prices and a stronger dollar, is still not in a good place. That means donors have less money in their portfolios and their pockets.
As a result, giving is down across the board. This is not how we want to enter the all-important year-end giving season. With up to half of all donations coming in the last quarter of the calendar year, nonprofits need to start planning now so they can end the year strong.
There are five simple things any organization can do to not only increase year-end results, but also maintain and even strengthen important long-term relationships with donors.