First-Ever Elul Shofar FlashMob Planned

Art Kibbutz NYC announces a unique global project at the nexus of sound, spirit and technology.

On September 18th, the organization will host the greatest Shofar-blowing event since Sinai, a worldwide art performance that takes the Jewish tradition of sounding the Shofar daily during the Hebrew month of Elul and gives it a 21st century, postmodern twist.

Join a large group of artists and creative volunteers who will blow the Shofar together at designated public spaces around the world for two minutes as a call for teshuvah (spiritual return). This is the first-ever FlashMob utilizing a Shofar. Each participating location will be synchronized with other FlashMob locations, globally.

This spiritual public art event will be documented and incorporated into a Rosh Hashana electronic greeting card, orchestrated by a composer. At press time, world-class musicians and artists are starting to join the project, so check the website for new developments daily.

The Shofar FlashMob is the first project of Art Kibbutz NYC. Founded this year by author and impresario Patricia Eszter Margit, Art Kibbutz NYC aims to be the home for stimulating, promoting and producing diverse, innovative, and pluralistic Jewish expression by creating an intentional community of talented international artists. “As our mission is to celebrate the 21st century Jewish experience – connecting one community with another, creating a glorious and multifaceted global cultural tapestry – I cannot think of a more exciting first event than a worldwide Shofar FlashMob.”

By bringing together different cultural contexts, the Shofar FlashMob provides the public and the artists with the chance to learn how to sound the Shofar as well as to ponder its very nature, she adds.

Art Kibbutz NYC’s Shofar FlashMob will take place on Sunday, September 18th. The central site is Manhattan’s Lincoln Center at 2:30 p.m. sharp. From this location, the participants will form a Shofar procession up Broadway to the JCC in Manhattan, at the corner of Amsterdam Avenue and 76th Street where programs will commence at 3:30 … all related to the Shofar.

The September 18th event is just one component of the project, whose spiritual director is Rabbi Greg Wall of the Sixth Street Synagogue, Hasidic New Wave and other bands. Rabbi Wall will be posting teachings about the month of Elul from an artistic and spiritual perspective via the project website, Twitter, YouTube and Facebook. The Elul Shofar FlashMob Twitter teachings are meant as an interactive function. Anyone is free to add their teachings and artwork by using the markers #ShofarFlashMob and @ArtKibbutzNY.

For further information about Art Kibbutz NYCs Elul Shofar FlashMob, to participate or to suggest a location, please visit

Shofar FlashMob receives support from the ROI Community.