Non profit websites share many of the same best practices as any website. They need to be user friendly, easily navigable, and use appropriate fonts, colors, and other design elements.
Your non profit’s website needs to make it easy to find out more about your cause, to donate money, and to become more involved. It needs to make it easy for media contacts to find the information they need and the contact information of key personnel. And it needs to do all this in a way that’s inviting to your organization’s targeted donors and/or volunteers.
Here are eight best practices for designing non profit websites from Smashing Magazine:
- Make Your Site Donor-Friendly
- Make Your Site Media-Friendly
- Make Your Site Volunteer-Friendly
- Make Sure Your Organization’s Purpose is Immediately Apparent
- Make Sure Your Content Takes Center Stage
- Make Sure Your Website is Consistent with Your Other Promotional Materials
- Know Your Site’s Purpose Up Front
- Include a News Section or Blog
Here’s more, including 20 examples of non profit websites that are getting things right.