If new media offer a platform to anyone with an opinion, whose opinion counts?
By Maayan Jaffe
For generations it has been clear who sets the Jewish agenda and trends: A group of older men in a boardroom backed by major funders and philanthropists. This packaged Judaism wasn’t unique to the Jewish people. Trends – be they in automobile or clothing industry – were for generations set by major retail establishments that had the funding necessary to access advertising venues and reach the masses. Similarly, the news we read was that which appeared on the front page of the New York Times.
The world has changed.