Engaging the Second Screen: Fans, Consumers and The JewishCommunity

When we are crafting opportunities for engagement and leadership development, we need to think about the context for the programs we create. Are there clear paths to deeper engagement? Are there opportunities to expand connection of an idea or mission so that it permeates the overstimulated minds of our audiences meaningfully, but organically?

2nd screenby Esther D. Kustanowitz

(This is the first in a two-part series on how second-screen experiences relates to Jewish leadership and programming.)

Today’s attention span, the availability of personal online devices, and indeed, the pace of business, demands that we do multiple things at once, like reading our email in meetings and checking Facebook and Twitter throughout the day via desktop browsers and mobile apps. It’s barely even considered rude anymore – it’s considered acceptable, and increasingly, necessary.

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Jewish Ed Tech Macher Says Tech Is Not – NOT – the Answer to Affordability

Technology should be a method of enhancement, never a cost-efficient replacement for face-to-face learning experiences, or a smokescreen to distract from other cost-efficiencies. (Russel Neiss)

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How To Establish Thought Leadership For Your Nonprofit

thought leadership

Start with content marketing, activate intellectual capital and go from there. by Caroline Avakian Content marketing has risen to the forefront in recent years as an important tool in the nonprofit communication toolbox. It’s about … [Continue reading]

ROI 2013: Who Are You?

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The final list of participants in the 2013 iteration of the ROI Summit was released recently. The ROI summit is an annual gathering that brings together a select group of 150 young Jews from across the world for an almost all expenses paid, intense, … [Continue reading]

Philanthropic Freedom: If You Can’t Measure It, You Can’t Improve It

cgp

Hudson Institute's Center for Global Prosperity (CGP) has released Philanthropic Freedom: A Pilot Study, the first time ease of giving has been fully measured and compared across countries. The 13-country study fills a major gap in development … [Continue reading]

Using the ATM to Bring Teens into Temple

Or Ami California

by Paul Kipnes The entire American Jewish world, it seems, is focused on how to engage or reengage the younger generations of Jews. Foundations are funding, denominations are discussing, and Federations and synagogues are searching for the latest … [Continue reading]