The ongoing global trademark battle among various factions of the Jewish National Fund and Keren Kayemet Le-Israel has moved one step closer to closure as the U.S. branch and KKL have ‘made peace’.
It can now be reported (apparently the resolution has not been public knowledge) that “The fight ended formally on November 5 as KKL’s board unanimously approved an agreement according to which a third company, tentatively named “NewCo,” would own the brand in perpetuity, leasing it to the American branch. The agreement also calls for the two branches to work as one, and guarantees that JNF-raised funds will be distributed in Israel solely through KKL, according to KKL-JNF World Chairman Efi Stenzler.”
For more, you can read Haviv Rettig’s story in today’s Jerusalem Post.
And, some background in a recent Haartez story, Battling Over the Blue Box.