from the ROI Community blog:
When it comes to Jewish innovation, what’s your big question?
… Another asked a really simple question that may actually be a really important guide for innovators, whether they’re creating in YouTube or in other places: Why?
Within the “why” are several questions:
- Why is this product or innovation necessary?
- Why is this the right venue?
- Why should you spend your time in pursuit of this goal?
- Why should other people join your quest to achieve this goal?
- Why should a funder support your project over other projects?
- Why now?
All of these are larger questions, within a smaller question. But my question to you – ROIers and friends of Jewish innovation – is: what’s your big question? And how do you go about answering it?
While funders and philosophers may talk about engagement and continuity, I prefer to find ways to add joy to Jewishness. Surely, it will lead to greater identification. Because for all its burdens and blessings, its mitzvot and its mishegas, being Jewish should make you happier. That’s the reason I’m risking it all to create a Boston Jewish Music Festival. It may not be more important as somethings, but I myself just can’t picture life (or the community I would want to live in) without great music.
So what is the big question we answer?
Can music help people have a bit more pride in being Jewish?
Absolutely.
Can we find the funding to do it?
Stay tuned.