Consider how to connect with constituents on their terms by Lori Halley Are all of the posts and articles about “going mobile” and having a mobile strategy making you manic? While we’ve all come to terms with the fact that we live in a mobile world, what does it really mean for small nonprofits and membership organizations? What exactly does “mobile” mean today? In a great presentation, Mobile Is the Needle, Social Is the Thread, Kristen … [Read more...] about What Does Mobile Mean for Your Organization?
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How Nonprofits Should Capitalize on The Mobile Revolution
Start with a strategy to expand your reach to potential supporters by Cassie Bair and Jenifer Snyder The U.S. is going mobile. Even as people increase their number of mobile devices, many nonprofits are still hesitant about adding mobile to their organization’s initiatives. Misconceptions such as which tools are available through mobile for data collection, engagement and fundraising cause nonprofits to incorrectly believe that mobile can be … [Read more...] about How Nonprofits Should Capitalize on The Mobile Revolution
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If you are not familiar with our Resource Library, have a look. We developed this section as a way to assist you in connecting with others, reaching a greater audience and keeping current on the newest tends. We also encourage you to check back often as new links are added on a regular basis. Some recent additions: Building Your Social Media Fan Base If you post a message on Twitter and no one’s there to hear it, does it make a noise? The … [Read more...] about Resource Links
Engagement Focus of Mobile Technology
Fewer nonprofits are using text-to-give fundraising technology, while more are turning to mobile web-based media, with constituent-engagement emerging as the main motivation for nonprofits to launch mobile programs, a new report says. Forty-seven percent of nonprofits using mobile media do not use it for fundraising, and as many as 50 percent of fundraisers say they are wary of early mobile-giving results, says New Directions, a report by … [Read more...] about Engagement Focus of Mobile Technology
Resource Links
If you are not familiar with our Resource Library, have a look. We developed this section as a way to assist you in connecting with others, reaching a greater audience and keeping current on the newest tends. We also encourage you to check back often as new links are added on a regular basis. Some recent additions: 39 Questions Your Nonprofit Can Answer with Facebook Insights Facebook Pages include a reporting module called “Insights” … [Read more...] about Resource Links
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