Great video from the Jewish Federation of Silicon Valley about how their funds are allocated. The inspiration came from a group of young lay-leaders who were frustrated with how to explain and promote the Federation’s mission in an appealing and positive way.

“No gift touches more lives, including you own”

[youtube]http://www.youtube.com/watch?v=1Zb_51995i4&feature=user[/youtube]

Animation by David Hollin
Music by The Flying Bulgar Klezmer Band
Inspiration by Jacob Orrin and Tomer Kagan.
Viral marketing by Oyster

tip of the hat to: facebook group