Monthly giving plans are one of the best ways to reduce donor attrition and to upgrade an individual's giving level. In the next decade you will find that charities will increasingly look towards monthly donor programs to increase their income. In a report titled “Myths of Monthly Donor Programs” Canadian consultant Harvey McKinnon talks about how easy it is for a nonprofit to lose annual donors to those organizations with more aggressive … [Read more...] about Go After Monthly Donors — Now!
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Go Adam!
Young Adam Silverman, whose family are members of Park Avenue Synagogue in Manhattan, hit the big time at his Bar Mitzvah. At least he must have, for Adam was able to make a gift from his Bar Mitzvah stash of over $40,000 to JAFI's athletics and tennis activities for Ethiopian immigrant children at the Mevasseret Tzion absorption center (outside Jerusalem). Kol Ha-kavod to Adam! … [Read more...] about Go Adam!
Britain’s Queen Takes Up YouTube
LONDON (AP) -- Britain's 81-year-old Queen Elizabeth II, considered an icon of traditionalism, launched her own special Royal Channel on YouTube Sunday. (source: NYTimes) You might ask what this has to do with Jewish philanthropy? The answer is everything; when such a conservative establishment as Britain's Royal family turns to YouTube to deliver the Queen's Christmas message, it begs the question: how will you organization best reach its' … [Read more...] about Britain’s Queen Takes Up YouTube
Oh, Those Americans…
"They drive on the wrong side of the road; they need regime change, but... They are doing some great stuff online." (source, workshop hand-out) This being December, everyone has their lists. Best dressed, worst movies, any and every theme you can possibly imagine. Well, we will not be left out. I just returned from a workshop in London dealing with Current Trends in Online Fundraising. We were a small, eclectic and focused group … [Read more...] about Oh, Those Americans…