By Nanette Fridman and Jennifer Weinstock Does your organization have an Executive Director or a CEO without significant development experience prior to becoming the lead professional? It is often the case that an Executive Director is hired for a leadership position based on … [Read more...] about Development Directors Must Manage Up
As a matter of course, Jewish nonprofit organizations send out thank you letters or e-mails to donors in response to their contributions. However, agencies may do so without always understanding the importance that an expression of appreciation has for donors. The real … [Read more...] about The Thank You Letter as a Fundraising Tool
By Deborah Kaplan Polivy, Ph.D. I received thirty-three letters asking for an end of year donation since I began to count them in November. Of these one was from my mother’s alma mater. She died more than six years ago at age 93. She never donated during the last ten years of h … [Read more...] about Is the Annual Letter Worth the Effort?
by Amy Glazer Last June, when our office successfully closed our Annual Campaign, I celebrated for a few minutes before glancing at my colleagues and saying, “And tomorrow we’ll be at zero again!” This paradigm is what makes annual campaign fundraising a lot like the plight of … [Read more...] about Flexibility Out of Frustration: Diversifying Your Annual Campaign Strategy
by Pearl Beck, Ph.D. One doesn’t need a crystal ball or even a Pew study to know that the broader Jewish community is struggling with declining rates of Jewish identification, engagement and affiliation, especially among the younger generations. These issues are raising many t … [Read more...] about Dispatch from San Francisco: Legacy Giving as a Pathway to Sustainable Jewish Communities