This article from copyblogger.com was written for the for-profit world. The applications for us in non-profits are many. "The right words on your website gets you what you want: better sales, more readers or increased credibility. You can achieve all kinds of goals by tweaking … [Read more...] about Are You Talkin’ to My Generation?
A round-up from the world of philanthropy: Book Review: Using Technology to Mobilize Young People The question isn’t whether or not nonprofits should use new media and technologies to engage new members — but how. Ben Rigby’s new book, “Mobilizing Generation 2.0: A Practi … [Read more...] about In The News
Implementing and maintaining a successful blog may be the most critical aspect of your online fundraising efforts. There are many reasons a non-profit should host a blog. For fundraising, there are a few basic reasons why blogging makes sense: Blog Readers are an Ideal … [Read more...] about More About Blogs