We’ve added a number of articles to our Resources section in recent days that are informative and thought provoking. We hope some will be useful to your organization:
Last year was a tough year, and 2009 might be even tougher. Nonprofits are hunkering down, trying to weather the economic storm that is dramatically reducing their revenues yet increasing demand for their services. Often one of the first functions to go is communications.
The share of adult internet users who have a profile on a social networking site has more than quadrupled in the past four years.
In general, shorter subject lines are associated with better email performance, as determined by opens and clicks.
Is all of your web content up-to-date and useful?
A website without links is like a bicycle without a chain.
Your organization’s brand is more than just its logo, its name, or how it all looks on letterhead.