Upcoming Jerusalem event: Breakfast featuring Jeff Pulver and local key Social Media and Marketing Players from the non-profit world. This event hopes to introduce non-profits to the world of social media and blogging, and the potential it holds for helping non-profits reach their goals at relatively low costs. The goal of the breakfast event is twofold: to encourage non-profits to consider adopting new media strategies to promote their … [Read more...] about Breakfast in Jerusalem
Jewish Philanthropy. Chronicled.
Two stories of interest from the New York Times: Making a Child’s Life Better in Every Corner from an interview with Caryl M. Stern, who after eighteen years with the ADL, joined UNICEF in 2006 and now is President and CEO of their United States Fund. Q. After crises, there is such urgency about contributing money quickly and online. Why? A. It’s not enough to get America to write that check. We’ve got to get that check in the system, … [Read more...] about All The News That’s Fit to Print
It began simply enough. Pizmon, a New York based Jewish a-cappella group with students from Columbia, Barnard, and the Jewish Theological Seminary, was embarking on their yearly outreach tour. In honor of Israel's 60th, the group planned free concerts in 19 locations around the country. One of the planned stops was in Asheklon, with a performance sponsored by the local Masorti congregation. Due to safety concerns, the concert was re-located … [Read more...] about Street Cinematheque
It was an unusual combination of resources. JT Waldman, the creative director of YAVNET, the new interactive branch of the 120 year old Jewish Publication Society, was here in Jerusalem to attend the ROI120 Summit and then participate as a fellow at the PresenTense Insititue. 21st century innovation meets a publishing industry in turmoil. Behind JT's participation: JPS has embarked on its most ambitious project since 1985, when after thirty … [Read more...] about Yavnet: Connecting Content and Technology
...and with it, the need to understand SEO. According to the latest figures from the Pew Internet Project, search is the fastest growing online application … and the second most common activity (49%; email 60%) in a typical web user’s day. Rounding out the top three activities is checking the news (39%). Search is most used by college-educated (66% use in a typical day) and higher income net-izens (62% of $75K+ income users), those with … [Read more...] about Search Soars…
E-mail, not the Web, is the key to raising money online. A strong Web site is absolutely necessary, but it’s far from sufficient. If you build it and just let it sit there, they won’t come. Get out your pencil and notebook now. It’s time for a pop quiz. Question: Which one of the following statements is true? The most important thing for raising money online is the capacity to accept donations on your Web site. E-mail costs so much … [Read more...] about Harnessing the Internet