by Benjamin Rutland exclusive to eJP As the bus bumped along the unpaved roads of Northern Ethiopia, the varied sounds of Ethiopian pop, American R&B and an occasional Israeli classic blared from the smartphones of the participants. The soundtrack reflected the … [Read more...] about My Parents Are My Heroes: Ethiopian-Israeli Teens Connect with Their Heritage
Archives for 2013
Out of Africa, and Back
A delegation of outstanding Ethiopian-Israeli high school students visited the country where their parents were born. Zahava remembered that the name she was given at birth was Aregitu (meaning roots) - Netanel filmed a movie of the school where his father studied - Daniel … [Read more...] about Out of Africa, and Back
Laying the Elusive Golden Egg Gangnam Style
by Mordecai Holtz Social media is an absolutely fantastic tool. The potential to reach a global market by breaking the boundaries of classical marketing tactics is simply fascinating. But with all of its strengths, social media is not intended to be the life line of a … [Read more...] about Laying the Elusive Golden Egg Gangnam Style
Returning to Its Roots, OTZMA to be Transferred to Israel Experience
At the conclusion of this year's program, OTZMA is slated to become a program of the Israel Experience Educational Tourism Services Ltd., a subsidiary of The Jewish Agency for Israel, in a way returning the program to its early roots. Project OTZMA, founded 27 years ago, was … [Read more...] about Returning to Its Roots, OTZMA to be Transferred to Israel Experience
Chabad Founder’s Works Are Republished 200 Years After His Passing
by Dovid Zaklikowski As part of the 200th anniversary of the passing of Rabbi Schneur Zalman of Liadi, the founder of Chabad-Lubavitch, Kehot, the Chabad-Lubavitch publishing house, has reissued the full corpus of his written works, including 26 volumes of his discourses and on … [Read more...] about Chabad Founder’s Works Are Republished 200 Years After His Passing