Nonprofit Social Networking Symposium
They’ve Got Mail: 10 Marketing Strategies
- Ensure your Web site makes the right first impression. Prospective donors are very likely to visit your site before making a gift in any channel.
- Collect email addresses of current donors. Communicating online with donors enhances their value. Few organizations have emails for more than 30 percent of their active donors.
- Optimize your Web site to convert visitors to email subscribers. Target a 3 percent conversion ...
In The News
A round-up from the world of philanthropy:
Book Review: Using Technology to Mobilize Young People
The question isn’t whether or not nonprofits should use new media and technologies to engage new members — but how.
Ben Rigby’s new book, “Mobilizing Generation 2.0: A Practical Guide to Using Web 2.0 Technologies to Recruit, Organize and Engage Youth,” provides organizations and campaigns with a how-to on finding and targeting young supporters, volunteers, members and donors.
Charities feel Wall Street pain
The LA Times weighs in: New York charities, long dependent on steady donations from New Yorkers who earn big salaries on Wall Street, are starting to feel the strain of the uncertain economic times.
It's ...
Tips For Success in a Web 2.0 World
Branding 102
will they come?
You can easily fall into a bottomless pit spending money to market your website. But, there are also many (and important) ways you should be building your brand for free.
...
A Free People In Our Own Land
Provisional Government of Israel Official Gazette: Number 1; Tel Aviv, 5 Iyar 5708, 14.5.1948 Page 1
The Declaration of the Establishment of the State of Israel:
WE APPEAL to the Jewish people throughout the Diaspora to rally round the Jews of Eretz-Israel in the tasks of immigration and upbuilding and to stand by them in the great struggle for the realization of the age-old dream - the redemption of Israel. PLACING OUR TRUST IN THE "ROCK OF ISRAEL", WE AFFIX OUR SIGNATURES TO THIS PROCLAMATION AT THIS SESSION OF THE PROVISIONAL COUNCIL OF STATE, ON THE SOIL ...Making A Case for Social Media Marketing
Regular visitors to eJewish Philanthropy know we believe strongly in the use of social media / social networking within our non-profit world. There are many variations for an organization to choose from; no "one size fits all" approach. Hopefully, we are encouraging you to consider the various possibilities available and pointing you in some useful directions.
Perhaps just writing a blog on your organization's web site and monitoring comments is what will best for your non-profit. Certainly the "big" tool (and I can't stress this enough) is the use of video. The important thing, though, we hope you will keep in mind,
any ...
Facebook Publishes Insider’s Guide to Viral Marketing
Facebook messaged the 4,600 fans of the FacebookPages
Page with helpful hints on how to make your presence on Facebook go viral (by messaging all of your fans, for example).
Check out some key strategies from the most successful businesses on Pages, including:
- Regularly adding engaging and useful content
- Letting fans participate in the conversation
Get Down With Moses
Celebrate Israel's 60th anniversary with a new dance from Moses. Brought to you by Birthright Israel.
[youtube]http://www.youtube.com/watch?v=hH3crBQyyhY[/youtube]
Chag Pesach Sameach
Shabbat Shalom from Jerusalem
In The Press
