New Tool Available to Measure Effectiveness of Philanthropy

The Foundation Center has launched an online database of proven approaches to measuring and analyzing the impact of social investments. As philanthropists and the nonprofit community shift towards more strategic approaches to get a “social return,” evaluation activities must also operate at a higher level. TRASI (“Tools and Resources for Assessing Social Impact”) addresses these growing needs by offering tools and methodologies that place a premium on evidence and metrics in tracking progress.

Developed in partnership with McKinsey & Co., the assessment approaches in TRASI were authored by a range of organizations, including social investors, foundations, NGOs, and microfinance institutions. The Better Business Bureau, USAID, Annie E. Casey Foundation, and the Center for Effective Philanthropy are among them. The resources in the database range from off-the-shelf tools and concrete methodologies to generalized best practices and are complemented by multimedia features and social networking tools.

Each approach has been carefully indexed against a common set of key elements and presented in a way that makes it easy to compare their relative merits. The key elements include: who the approach applies to, what kind of organization or evaluation the approach is best suited for, and the costs and techniques involved in its implementation. Each approach was thoroughly reviewed by an Expert Review Panel convened by the New York University Stern School of Business.