With all the conversation last week about the new technologies and the influence Web 2.0 is having and will continue to have on our organizations, we re-post this small, but important, test of technoliteracy.
Print it out and save it; post on your message boards, both in the virtual world and the old fashioned one (the kind requiring thumb tacks).
And, if your are an organization professional, give this test to each and every staff member and consultant responsible for your marketing and PR efforts. If you are a lay leader, give the test to your CEO / Executive Director. For both of these categories, anything less than a perfect score requires some serious retooling.
- What is a blog? Is there a difference between a website and a blog? Do you know how to find Jewish blogs?
- What does Web 2.0 mean?
- What is Wikipedia?
- What is YouTube?
- What is Facebook? Is it the same as MySpace and Friendster, or are there differences?
- What is iTunes? What is an MP3 player?
- and a new addition, What is Twitter?
If you can’t answer all of these questions, it’s definitely time to start learning. Technology is not going away.