Thursday, May 17, 2012

LINKED: Maximizing Technology for the Future of the Jewish Community

I'm blogging live and remotely from JCSA's 2008 Annual Program, “LINKED: Maximizing technology for the future of the Jewish community”. Taking place in New York City, I'm in Jerusalem - where it's late at night, fitting right into the program's theme as I maximize one of the new technologies. Thanks to live video streaming, I have a front row seat from thousands of miles away! the program this evening: Jewish communal organizations and agencies are faced with technological advances that are changing the way people interact with each other, obtain knowledge, support causes, and work. Are we able to adapt as a community to provide services more efficiently, reach more constituents and build meaningful communities? How can we respond to existing needs and preferences during this … Continue Reading

Experiment First, Plan Later

This was one of the messages from Steve MacLaughlin, director of Internet solutions at Blackbaud, during the session “What Social Networks Should Be Doing for You” at The Blackbaud Interactive Internet Symposium held recently in the Big Apple. “Experiment first. Plan later. It’s that simple,” he said, adding that it’s a really good idea to just get out there and see what it’s like to use a social network: “Stop waiting for it to be perfect. It’s not going to be. Just try it. ...The organizations that will succeed will be those that transform their mission into personalized experiences for constituents." For more, check this conference roundup from Fundraising Success Magazine: Understand Social Networks and Make Them Work for You Not all social networks are created … Continue Reading

How Can Small Nonprofits and Organizations Succeed Online?

eJewish Philanthropy welcomes this guest post by Jordan Viator, a communications specialist at Convio, Inc. If you are a small to mid-size nonprofit, chances are you’ve asked this question numerous times in your career. If you are a marketer or consultant working with nonprofits, you’re no stranger to this question, either. And in last week’s Converging Campaigns panel this question was asked by a viewer who wanted to know what the smallest nonprofits - those with as few as four employees - can be doing online. Adam Conner of Facebook started by saying that what’s important is “lowering the barriers of participation …the more people you can get in the door, means the more potential donors you have, which means the more people will donate. And it’s a funnel, because the more … Continue Reading

Blackbaud Announces Acquisition of Kintera

Blackbaud, Inc., the leading provider of software and related services designed specifically for nonprofit organizations, announced yesterday that it is acquiring Kintera, Inc., a pioneer and leading provider of a Software as a Service solution to the nonprofit and government sectors. The news is attracting concern among some nonprofit leaders. The anonymous fund raiser who writes the blog Don’t Tell the Donor writes that while Blackbaud’s “press release seems almost giddy, I’m not so sure nonprofits will be thrilled that their viable options for major providers continues to shrink." … Continue Reading

Social Media for Social Good

"Social media's awesome power can really take your breath away when you take a second to step back and see the change that it can cause in the world. Many brands and traditional media companies are focused on social media's effects on their relationships with consumers. Yet it is social media's ability to fundamentally shift how people discover, connect, communicate and interact with each other that what makes the space so powerful... Because of social media, not only can people in need... publish their stories and have them read, but these platforms actually make it possible for people to band together to make a difference... Can social media make charitable giving market efficient? With less bureaucracy, more transparency into the actual effect of your dollars, it would seem that … Continue Reading

Click Here. Now Here. Wait. Click Here.

You’ve added a donation button to your Web site. That means you can sit-back, relax and watch Seinfeld reruns while the money flows into your organization. Right? Wrong. “Online donations are something that a lot of organizations really want to do, but there is, unfortunately, really complicated stuff that you need to understand to effectively make choices,” said Laura Quinn, director of Idealware, a Portland, Maine nonprofit that provides software reviews for other nonprofits. Read more from Laura about the nuts and bolts you need to know here. … Continue Reading

We’ve Come A Long Way

It seems like yesterday, but it has been six months since we went live with eJewish Philanthropy. We set some pretty ambitious goals, and thanks to you - our readers, we're well on our way. We are gratified by the significant number of guests, from five continents, who visit our website every day; for those who have signed up for daily updates or RSS feeds, and most of all to the many who have offered valuable suggestions, leads, background materials, etc. to assist us in fulfilling our mission. We are appreciative of the positive encouragement and support we have received from the organized Jewish communal world, foundations and leading academic institutions. We would like to acknowledge recognition from Alltop, We've Got Non-profits Covered, for considering us a 'Best of the Best" for our … Continue Reading

Online Videos Viewed Jumps 13 Percent

U.S. Internet users viewed 11.5 billion online videos during the month, representing a 13% gain versus February and a 64% gain versus March 2007. Google owned sites once again ranked as the top U.S. video property with more than 4.3 billion videos viewed (38 percent share of all videos). From comScore, here are the latest figures for online video viewing: 73.7 percent of the total U.S. Internet audience viewed online video, averaging 83 videos per viewer. 84.8 million viewers watched 4.3 billion videos on YouTube.com (50.4 videos per viewer). 47.7 million viewers watched 400 million videos on MySpace.com (8.4 videos per viewer). The average online video duration was 2.8 minutes. The average online video viewer watched 235 minutes of video. According to a recent DonorTrends survey, … Continue Reading

10 Common Mistakes In Selecting Donor Databases

Picture two nonprofits. The first has a donor database that is full of bad information. Donors are getting the wrong receipts or no receipts at all. The organization cannot use the database to plan their fundraising strategies or track their effectiveness. The few reports they can get are useless. Staff members complain that no one trained them, and they get no technical support. For obvious reasons, they hate the system. The second organization loves its database. The data is clean. Donors get timely, accurate mailings. The organization has a good handle on its fundraising activities, and staff members get the reports they want. New personnel are trained on the database before they ever log in. And, someone on staff helps them resolve any problems and questions that come up. Both nonprofits are … Continue Reading

Back to Basics: The New Web Site Essentials

Navigation, page length, and site organization still matter in our Web 2.0 age. we learn from Guidestar, Almost every organization today, from the small one-person nonprofit to the private-sector independent contractor, has a Web site. A Web presence is essential and has been for years. And just like anything that has been around for a while, every now and then things need to be revamped and reevaluated. With the advances in technology, specifically Web 2.0 functionality, nonprofits should revisit their Web sites and determine whether they are up to par with today's savvy, particular Web site visitor. In order to embrace the advancing technologies, nonprofits should first evaluate their current Web sites to ensure that overall design and layout are acceptable by current standards. Here are … Continue Reading