Strategic Thinking: Do You or Don’t You

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Natasha Dresner writing in/on GIJP Blog: To Think or Not to Think Strategically: Is that even a Question?! Strategic thinking is different from strategic planning, but they’re interrelated and complementary. Some people think that it’s a “chicken and egg” thing - in other words, that you can start with either and it’ll promote the other. I believe that strategic thinking comes first - you focus on what matters most (e.g. performance, revenue sources, outside perception of the organization) and, via a meaningful dialogue among everyone in your organization, you then produce a high-level, bird’s-eye view of your situation. This, in turn, logically leads you into the more nitty-gritty strategic planning process to figure out the details, sequences, measurable outcomes, etc. Good … [Read more...]

Using Technology for Stewardship

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Did you have parties before eVite allowed you to invite people for free online? Did you pay your bills before banks offered you online banking? Of course you did. The technologies only made the processes cheaper and easier. Similarly, your organization has been fundraising and building relationships with donors and prospects for years, even before the computer! Stewardship - like cultivation - is really about relationships. Technology will never be used as the primary channel for stewarding your donors. But, like fundraising in general, technology can be used to make your nonprofit’s stewardship efforts more effective and efficient. The following are a few examples of how technology can help you steward your donors: Track donor values and interests Donor Management Systems are great for … [Read more...]

Online Giving – What to Consider

As we've discussed before, it's very important that all nonprofits offer an online giving option on their website. Simply put, many donors expect to be able to give online...and some may decide not to give if there isn't a simple donation form available to quickly donate with a credit card online. Now that you've agreed that you need online giving, the next question is "How do I implement it?" I received a really good breakdown of what nonprofits should consider when deciding how they want their online donations to work in my inbox the other day. This email was from Mission Research, the maker of GiftWorks Fundraising Software (full disclosure: GiftWorks offers their own online giving module that is integrated with the base donation management software). You can find this information on their … [Read more...]